Bluegr Hotels & Resorts plans 25 million euros in investments to upgrade properties, expand capacity and strengthen its position in the Greek hospitality market....
The Fiction Athens, a new five-star urban lifestyle hotel, has opened in Marousi, targeting business and leisure demand in one of Athensβ key commercial hubs....
Civitel Hotels & Resorts will showcase its Athens and Crete portfolio at ITB Berlin 2026 under the GNTO pavilion, reinforcing its international market presence....
Greek hotel revenues neared 2 billion euros in 2025, according to GBR Consulting, but rising operating costs and a heavy tax burden continue to squeeze profitability across the sector....
Hotels in Athens-Attica recorded modest gains in 2025 with occupancy reaching 77.1%, as growth momentum eased and room rates continued to lag behind major European city markets....
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