Eduardo Santander, CEO of the European Travel Commission (ETC), on the shift toward regional, off-season and higher-value travel, and why Europe's competitive advantage may no longer be scale but confidence, familiarity and meaning. Part of GTP's Thought Leaders 2026 feature....
Randy Durband, CEO of the Global Sustainable Tourism Council (GSTC), on why resilience without sustainability is incomplete, and how standards, self-assessment tools and measurement help destinations address the underlying pressures that make them vulnerable. Part of GTP's Thought Leaders 2026 featu...
WTTC has published a new policy brief outlining seven principles to help destinations better manage tourism growth while creating long-term benefits for residents, businesses and visitors....
An OECD report says Greece has moved beyond tourism recovery, with the focus now shifting to destination management, sustainability and long-term resilience....
MSC Cruises' Marialuisa Iaccarino discusses how shore excursions are evolving through authentic experiences, local partnerships and sustainable destination development....
The EU outlined key priorities for its first unified tourism strategy, focusing on competitiveness, sustainability, workforce skills and better management of tourism pressures....
Thessaloniki’s hotel sector outlines priorities for 2026, focusing on destination management reforms, air connectivity, and major urban and exhibition projects....
AI is becoming central to Greece’s tourism strategy, Tourism Minister Olga Kefalogianni says, outlining new digital tools, platforms and governance upgrades....
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